ABOUT LE PARFUM
Le Parfum Magazine is the first global niche perfume magazine created for and by niche perfume passionates to connect, educate and inspire: from (international) retailers to influencers, brands, experts, and consumers. It is a collaborative platform to be in touch with the niche perfume community and to spread the love for niche perfumes.
FACTS
EDITIONS PER YEAR
spring/summer & fall/winter
LANGUAGES
English, German, Italian, and French
EDITORIAL PIECES
in the magazine
PERFUME INSPIRATION
pages in the magazine
COLLABORATIONS
with brands & experts
2
4
30+
100+
350+
PILLARS
ALL ABOUT NICHE
dose of inspiration
The latest trends, must-haves for the season, must-visit perfumeries, classics & fragrance notes.
in conversation with
Interviews with master perfumers, founders of the most inspiring niche brands, and industry associations.
brands to discover
About (new) niche perfume brands and the storytelling or insights behind them.
perfume lovers speaking
Influencers and perfume addicts about their favourites, and the most beautiful pics on Instagram.
KNOW-HOW
‘Escentials’ you need to know about niche perfume, and trending olfactory topics.
DISTRIBUTION
ARE YOU A RETAILER?
- will generate new traffic to your store, as it is only available in high-end European niche perfumeries like yours.
- is an educational tool about niche perfumes for you and your team.
- is a beautiful cross-selling tool and leads to additional turnover.
- is a source of inspiration for the latest trends and niche brands.
- TIP: you can even use the magazine as a GWP (gift with purchase) during the holiday season.
