THE RISE OF DUPES:
FROM COMPARISON TO CATEGORY
This article is a continuation of our feature “The Rise of Dupes: From Comparison to Category”, published on page 70 of Le Parfum Magazine Chapter 8 (get your copy here). As the dupe phenomenon continues to reshape the fragrance industry, the debate surrounding originality, accessibility, and value shows no signs of slowing down.
Share your perspective in the comments below and join the discussion. We will continue to update this page throughout the year with new insights, industry developments, and notable viewpoints as the conversation evolves.
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